Connect your Twitter Ads to Attribution and never struggle to report on the success of your Twitter ads again. Automatically shorten URLs in your Promoted Tweets and allocate revenue contribution to know your true ROAS.
Use Attribution auto-tagging to easily track Twitter Ads Cards which contain Website URL (Website and Video Website Cards) to allow detailed tracking of ad spend and calculating ROAS per campaign, as other parameters.
Attribution provides a single source of truth for how ads from Twitter and other channels are impacting revenue at every touch point along your buyer’s journey, so you can quickly compare the true ROAS to optimize your marketing mix.
Attribution is super helpful to be able to segment and drill down by channel (Facebook, Google, search), campaigns + assets, paths, and UTMs. After we spent a few minutes defining all our channels we had a full-picture of where we spent and made money.
Go on, take the next step to simplify data-driven marketing:
Connect to popular ad platforms and marketing technologies. Attribution offers more integrations than any other solution on the market.