Hubspot

Connect Attribution with Hubspot

The Attribution Platform syncs with HubSpot to bring CRM, marketing data, and ad platform data into one view. Attribute revenue to the campaigns and channels driving real pipeline.

Benefits of Attribution and HubSpot Together

Auto Conversion Tracking

Automatically connects your leads and opportunities in HubSpot to spend from LinkedIn, Google, AdRoll, and other marketing channels and campaigns. Never struggle to know the true ROI for your touches, which ones are working, and which ones need to go.

Turbocharge Demand Gen

See how upper-funnel marketing activities are impacting lower-funnel results. Easily compare granular attribution data at the touchpoint level to better optimize your budget to yield the most MQLs, pipeline, and wins and align sales and marketing at a whole new level.

Optimize Return on Marketing

Attribution and HubSpot gives marketers a single source of attribution truth to quickly correct current spend and forecast future revenue, improving demand generation productivity and customer lifetime value, and reducing customer acquisition cost.

Director of Strategic Partnerships at HubSpot

Go under the hood on attribution.

Out-of-the-box attribution models make it easy to connect to your advertising and conversion platforms. Measure LTV:CAC and CAC Payback instantly, without the need for a large data team.

Case Studies

See the impact of true multi-touch attribution

Blog

Learn practical how-tos and industry trends in multi-touch attribution

Book a Demo: See The Attribution Platform in action

Watch a short demo of Attribution’s powerful features