Adroll + BigCommerce Integration

Connect Adroll campaigns with BigCommerce sales data to track true ROAS, optimize retargeting spend, and drive more ecommerce revenue.

Automatically Track Adroll Campaigns

Connect Adroll to The Attribution Platform to automatically see the cost, visits, conversions and revenue from your Adroll campaigns in one simple dashboard.

Optimize Adroll Retargeting ROI

Use Attribution’s auto-tagging to connect all your Adroll retargeting links to revenue outcomes, so you can compare true ROAS across channels and optimize your marketing mix.

Tie BigCommerce Sales to Marketing

Automatically connect your BigCommerce sales data to marketing spend from Adroll and other channels to get a holistic view of marketing’s impact on ecommerce revenue.

How to integrate Adroll and BigCommerce

Simplify attribution by seamlessly connecting Adroll and BigCommerce in just a few clicks.

Connect Attribution with Adroll

The Attribution Platform integrates with Adroll to automatically pull campaign spend data and tag your ads with unique tracking parameters. Connecting Attribution to your Adroll account is a simple process done through the Attribution dashboard.

Visualization of allocated spend by channel
Visualization of Allocated Spend by Channel with results

Connect Attribution with BigCommerce

The Attribution Platform offers an easy-to-install app that integrates with your BigCommerce store. Once connected, you can immediately start tracking marketing attribution data and seeing your true return on ad spend.

Connect sales, lead and conversion data with ad spend

By integrating BigCommerce and Adroll with The Attribution Platform, you can automatically connect your ecommerce sales data to your ad spend. This allows you to see the true ROI and performance of your Adroll campaigns in one unified dashboard.

Customer Journey Paths in Attribution

How different companies use The Attribution Platform to optimize ROI

B2B

Identify which touchpoints drive qualified leads and revenue across long sales cycles.

B2C

Pinpoint high-converting channels and optimize spend across fast-moving customer journeys.

E-Commerce

Track ad performance across platforms and attribute sales down to the SKU level.

SaaS

Connect marketing campaigns to product signups, demos, and recurring revenue.

“Best no-nonsense tool I’ve found to get a complete view of traffic attribution”

Willem B.
G2 Validated Reviewer & Verified User

“We’re able to show the actual ROI per ad campaign, and see in real time how our CPL plays out..”

Michelle B.
G2 Validated Reviewer & Verified User

Go under the hood on attribution.

Out-of-the-box attribution models make it easy to connect to your advertising and conversion platforms. Measure LTV:CAC and CAC Payback instantly, without the need for a large data team.

Loved by 1,000+ companies — B2B, SaaS, E-Commerce, Marketplaces and more.

Want to know the hardest thing about multi-touch attribution? Finding a platform that actually tells you everything a visitor does from first visit to first purchase and beyond. We’ve got you covered.

Trusted by 1,000+ companies